4 - Conversion Rate Optimization (CRO) & Landing Page Design
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Practice Questions
Test your understanding with targeted questions
What is the significance of clarity in CRO?
💡 Hint: Think about what happens if the message isn't clear.
What does a strong CTA need to do?
💡 Hint: Consider placement and wording.
4 more questions available
Interactive Quizzes
Quick quizzes to reinforce your learning
What does CRO stand for?
💡 Hint: Focus on the action taken by visitors.
True or False: A/B testing is used to test multiple variations simultaneously.
💡 Hint: Consider what 'A/B' means.
2 more questions available
Challenge Problems
Push your limits with advanced challenges
You are tasked with redesigning a landing page for a subscription service. List five changes you would make based on CRO principles and explain why.
💡 Hint: Think about user experience.
Using multivariate testing, you combine images, headlines, and CTAs on a landing page. You've seen no improvement in conversions. What might you evaluate further?
💡 Hint: Consider how each element complements or disrupts the user experience.
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Reference links
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