4.7.2 - Loss Aversion
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Practice Questions
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Define loss aversion in your own words.
💡 Hint: Think about how you feel when you lose money versus gaining money.
What does FOMO stand for?
💡 Hint: Consider the feelings you experience when you think others are enjoying something you're not.
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Interactive Quizzes
Quick quizzes to reinforce your learning
What is loss aversion?
💡 Hint: Consider how you feel about losing money versus gaining money.
True or False: Loss aversion only applies to monetary values.
💡 Hint: Think broader than just physical money.
1 more question available
Challenge Problems
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Suppose a company offers a 20% discount on a premium product for a limited time. Discuss how loss aversion may affect the purchasing decision of a customer when faced with this offer.
💡 Hint: Consider emotions tied to perceived savings.
Analyze a marketing campaign that promotes a free trial for a subscription service. Discuss how loss aversion is applied in this context.
💡 Hint: Think about the implications of access over time.
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