Practice Use Session Recordings and Heatmaps - 4.6.4 | Conversion Rate Optimization & Landing Page Design | Digital Marketing Advance
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Practice Questions

Test your understanding with targeted questions related to the topic.

Question 1

Easy

What are session recordings used for?

💡 Hint: Think about what visual information we can gather over time.

Question 2

Easy

Describe a heatmap.

💡 Hint: Consider how colors might indicate user activity levels.

Practice 4 more questions and get performance evaluation

Interactive Quizzes

Engage in quick quizzes to reinforce what you've learned and check your comprehension.

Question 1

What do session recordings help marketers understand?

  • The traffic volume
  • User behavior on the site
  • Page load speed

💡 Hint: Think about what insights these recordings provide over time.

Question 2

True or False: Heatmaps show user interactions by indicating which areas of a webpage get the most clicks.

  • True
  • False

💡 Hint: Recall how colors represent user activity.

Solve 2 more questions and get performance evaluation

Challenge Problems

Push your limits with challenges.

Question 1

Given session recordings show that users struggle with a specific form, outline a comprehensive strategy to address this issue.

💡 Hint: Consider aspects like field wording or layout that might be affecting user interaction.

Question 2

Using data from heatmaps, devise a plan to improve a landing page that shows very little interaction with the primary CTA.

💡 Hint: Reflect on both visual prominence and accessibility while planning your changes.

Challenge and get performance evaluation