5.4 - Transparency builds trust
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Practice Questions
Test your understanding with targeted questions
What is one key component that should be included in an influencer contract?
💡 Hint: Think about expectations.
Why is FTC compliance important?
💡 Hint: Consider audience transparency.
4 more questions available
Interactive Quizzes
Quick quizzes to reinforce your learning
What is the purpose of FTC compliance in influencer marketing?
💡 Hint: Consider who benefits from the compliance.
True or False: Transparency is not necessary for long-term collaborations.
💡 Hint: Think about what builds trust.
1 more question available
Challenge Problems
Push your limits with advanced challenges
Evaluate the impact of a high-profile influencer failing to disclose a paid partnership. What potential effects could this have on audience trust and the brand's reputation?
💡 Hint: Think about real-world examples of similar situations.
Design a brief plan for a brand aiming to maintain transparency in its influencer campaign. What steps would you include?
💡 Hint: Consider the journey from initiation to execution of a campaign.
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