Professional Courses
Industry-relevant training in Business, Technology, and Design to help professionals and graduates upskill for real-world careers.
Categories
Interactive Games
Fun, engaging games to boost memory, math fluency, typing speed, and English skills—perfect for learners of all ages.
Typing
Memory
Math
English Adventures
Knowledge
Enroll to start learning
You’ve not yet enrolled in this course. Please enroll for free to listen to audio lessons, classroom podcasts and take mock test.
Practice Questions
Test your understanding with targeted questions related to the topic.
Question 1
Easy
What does UTM stand for?
💡 Hint: Think about the tracking aspect.
Question 2
Easy
Name one performance metric.
💡 Hint: Consider what measures audience interaction.
Practice 4 more questions and get performance evaluation
Interactive Quizzes
Engage in quick quizzes to reinforce what you've learned and check your comprehension.
Question 1
What does the acronym UTM stand for?
- Unique Tracking Mechanism
- Urgent Tactical Management
- Urchin Tracking Module
💡 Hint: Recall the tracking function of UTM.
Question 2
True or False: Engagement rate is the number of unique users who see a piece of content.
- True
- False
💡 Hint: Think about what defines engagement.
Solve 1 more question and get performance evaluation
Challenge Problems
Push your limits with challenges.
Question 1
Design and present a tracking strategy for a new influencer marketing campaign utilizing UTMs and promo codes. Discuss how this will allow you to measure success.
💡 Hint: Think about how each component contributes to complete tracking.
Question 2
Analyze the effectiveness of combining traditional metrics (like impressions) with new metrics (like engagement rates) in understanding the overall impact of influencer marketing.
💡 Hint: Reflect on how each metric serves a different purpose in marketing analysis.
Challenge and get performance evaluation