Practice Campaign Title & Core Message - 2.3.1 | Unit 3: Creative Digital Storytelling/Campaign (Project 3: Digital Awareness Campaign) | IB MYP Grade 9 Design(Digital Design)
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2.3.1 - Campaign Title & Core Message

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Learning

Practice Questions

Test your understanding with targeted questions related to the topic.

Question 1

Easy

What is the purpose of a campaign title?

💡 Hint: Think about what makes a title interesting.

Question 2

Easy

Give an example of a strong core message.

💡 Hint: Consider a message that outlines a problem and solution.

Practice 4 more questions and get performance evaluation

Interactive Quizzes

Engage in quick quizzes to reinforce what you've learned and check your comprehension.

Question 1

Why is the campaign title important?

  • It helps in marketing only
  • It captures attention
  • It offers complete details about the campaign

💡 Hint: Think about the first thing people see in a campaign.

Question 2

The core message should include:

  • Only facts
  • Problem and solution
  • Only solution

💡 Hint: Consider what makes a message clear and actionable.

Solve 1 more question and get performance evaluation

Challenge Problems

Push your limits with challenges.

Question 1

Design a campaign targeting youth to improve digital literacy. Create a title, core message, and explain how they align with the audience's interests.

💡 Hint: Consider what motivates youth and speaks to their future.

Question 2

Critique a campaign title and core message you found online. Discuss whether it effectively captures the audience and the narrative arc.

💡 Hint: Evaluate if there's a connection between problem and action in the message.

Challenge and get performance evaluation