2.2.1 - Primary Research
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Practice Questions
Test your understanding with targeted questions
What is primary research?
💡 Hint: Think about where the data comes from.
Name one method of primary research.
💡 Hint: What do we call a set of questions given to people?
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Interactive Quizzes
Quick quizzes to reinforce your learning
What is primary research?
💡 Hint: Think about whether this is new information or existing.
True or False: Observation studies are important for understanding consumer interaction with packaging.
💡 Hint: Consider if watching someone use a product gives you more information.
2 more questions available
Challenge Problems
Push your limits with advanced challenges
Design a comprehensive survey for packaging that addresses consumer attitudes towards recyclable materials. Include at least five unique questions.
💡 Hint: Think about what specific information you need to gather from consumers.
Analyze the strengths and weaknesses of combining consumer surveys and observation studies in packaging design.
💡 Hint: Consider how each method might complement or clash with the other.
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Reference links
Supplementary resources to enhance your learning experience.
- Understanding Primary Research in Design
- How to Conduct Surveys
- Material Audits Explained
- The Importance of Observation in Design
- How to Analyze Packaging Waste
- Survey Examples for Packaging Feedback
- The Role of Qualitative Research in Design
- How to Design Effective User Observations
- Consumer Preference Studies in Packaging