ICSE Class 10 Commercial Applications by Pavan | Practice Test to Test Your Knowledge
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  3. ICSE Class 10 Commercial Applications
ICSE Class 10 Commercial Applications

ICSE Class 10 Commercial Applications

Complete mock test on Business Studies, Elementary Accounting, and Commercial Practice. Features problem-solving and application-based questions.

2025-07-19
Pavan Pavan
ICSE Class 10 Grade 10 Commercial

Duration

30 min

Questions

30

Marking

Negative

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Questions Preview

What is the definition of a market in commercial applications?

A
A place where only goods are sold
B
A place where goods and services are exchanged between buyers and sellers
C
A location where businesses meet to discuss prices
D
A place where only services are exchanged

Which of the following is an example of a non-traditional market?

A
Supermarket
B
Online marketplace
C
Street market
D
Retail store

What is the main goal of marketing?

A
To attract customers and make sales
B
To create the product
C
To monitor the competition
D
To make the product available in all regions

Which of the following is NOT a type of market?

A
Consumer market
B
Producer market
C
Virtual market
D
Foreign exchange market

Which of the following is an example of a product?

A
A software package
B
Consulting services
C
A bank loan
D
A legal advisory

What is the primary difference between a product and a service?

A
Products are tangible, while services are intangible
B
Products are services that are delivered online
C
Products are always physical items, whereas services are always digital
D
Services are only used in the banking sector

Which of the following is an example of a service?

A
A mobile phone
B
A restaurant meal
C
Consulting advice
D
A textbook

Which of the following is NOT one of the 4 P's of marketing?

A
Price
B
Product
C
Place
D
Payment

Which of the following best describes the 'Product' element of the marketing mix?

A
The distribution of the product to consumers
B
The strategy for pricing the product
C
The physical product or service offered to customers
D
The methods used to promote the product

What does the 'Price' element of the marketing mix refer to?

A
The cost of production
B
The selling price of the product
C
The distribution cost
D
The promotional expenses

Which of the following is an example of the 'Place' element in the marketing mix?

A
The packaging design of the product
B
The channels used to distribute the product
C
The pricing strategy
D
The product's promotional materials

Which of the following is a key objective of the 'Promotion' element in the marketing mix?

A
To set the price of the product
B
To communicate the product's value to customers
C
To determine the product's location in the store
D
To manage the product's life cycle

Which pricing strategy is characterized by setting a high price initially and then lowering it over time?

A
Penetration pricing
B
Skimming pricing
C
Cost-plus pricing
D
Parity pricing

What does 'Penetration pricing' strategy involve?

A
Setting a low price to enter a competitive market
B
Setting a high price to maximize profits from the start
C
Setting the price equal to the cost of production
D
Setting the price based on market parity

Which of the following is an example of a distribution channel?

A
Retail stores
B
Product packaging
C
Advertising campaigns
D
Sales commissions

Which of the following is a feature of the product life cycle?

A
It involves only the growth phase
B
It involves stages such as introduction, growth, maturity, and decline
C
It only involves the introduction stage
D
It focuses only on the decline stage

Which of the following describes the 'Maturity' stage of the product life cycle?

A
Sales grow rapidly and the product reaches its peak
B
Sales begin to decline
C
Sales growth slows down and competition increases
D
The product is introduced into the market

What is the main focus of promotional strategies in marketing?

A
Setting the price of a product
B
Informing customers about the product and persuading them to purchase
C
Determining the product's features
D
Choosing the appropriate distribution channel

Which of the following is a method used in promotional strategies?

A
Public relations
B
Discount offers
C
Advertising
D
All of the above

What is the objective of skimming pricing strategy?

A
To attract a large number of customers with a low price
B
To maximize profits by setting a high initial price
C
To set a price equal to the cost of production
D
To compete with other products at a lower price

What does 'Cost-plus pricing' involve?

A
Setting a price based on competitors' prices
B
Setting a price based on production costs plus a fixed profit margin
C
Setting a price to penetrate the market
D
Setting a price based on consumer perception

What is the primary purpose of advertising in marketing?

A
To set the price of the product
B
To inform, persuade, and remind customers about the product
C
To select the appropriate distribution channel
D
To calculate the production cost

What is the role of a distribution channel in marketing?

A
To determine the product's pricing strategy
B
To make the product available to consumers through various outlets
C
To provide customer support
D
To promote the product through advertising

Which stage of the product life cycle focuses on maximizing sales and ensuring product availability?

A
Introduction
B
Growth
C
Maturity
D
Decline

Which pricing strategy involves setting a low price to attract a large number of customers?

A
Skimming pricing
B
Penetration pricing
C
Cost-plus pricing
D
Parity pricing

Which of the following is NOT an element of the marketing mix?

A
Product
B
Price
C
Public relations
D
Promotion

Which of the following is NOT a feature of a good promotional campaign?

A
It should inform the target audience about the product
B
It should focus on increasing product price
C
It should create awareness and drive sales
D
It should build brand loyalty

What is the main purpose of a product life cycle?

A
To determine the optimal pricing strategy
B
To analyze and manage the stages a product goes through in the market
C
To control the marketing mix
D
To assess competitors' market strategies

What is a key characteristic of the 'decline' stage in the product life cycle?

A
Sales begin to rise rapidly
B
Sales start to decline as the product reaches the end of its life
C
Sales grow consistently
D
Competition decreases significantly

Which of the following strategies is used when a company sets a price lower than competitors to enter a market?

A
Penetration pricing
B
Skimming pricing
C
Cost-plus pricing
D
Parity pricing