6.3. Household data

Try these first

1. 1.

   What is household data?

   Hint

   Think about the core definitions discussed.

2. 2.

   Why can’t we survey every single household?

   Hint

   Consider the practicality of surveying large populations.

3. 3.

   What percentage of households should typically be sampled from a population less than 50,000?

   • 1%
   • 5%
   • 10%

   Hint

   Think about the basic rules of sampling discussed.

4. 4.

   True or False: A well-designed questionnaire should burden the respondent.

   • True
   • False

   Hint

   Remember the best practices of questionnaire design we talked about.

5. 5.

   A transportation planning body wants to survey a city of 120,000 residents. Design a comprehensive plan for household sampling and questionnaire distribution.

   Hint

   Evaluate population size to determine sampling percentages and optimization of methods.

6. 6.

   Critically analyze a poorly designed questionnaire sample. Identify at least three major flaws and suggest improvements.

   Hint

   Consider user-friendly aspects and relevance to travel data.