5.2 - Use of Analytics Tools
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Practice Questions
Test your understanding with targeted questions
What is 'time on page'?
💡 Hint: Think about what it tells us about user engagement.
Name one tool used for content performance measurement.
💡 Hint: Consider tools mentioned in class.
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Interactive Quizzes
Quick quizzes to reinforce your learning
What does 'conversion rate' measure?
💡 Hint: Think about actions you want users to complete.
True or False: Scroll depth provides insights on whether a user reads all of your content.
💡 Hint: Consider what it means to 'read' content.
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Challenge Problems
Push your limits with advanced challenges
You notice that a landing page has a high bounce rate; how would you use analytics tools to identify the issue?
💡 Hint: Look into user behavior patterns on the page.
Analyze how you would approach increasing organic traffic for an underperforming blog post using analytics.
💡 Hint: Consider both on-page and off-page factors.
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Reference links
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