Practice Strategic Planning Frameworks (1) - Advanced Digital Marketing Strategy & Planning
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Strategic Planning Frameworks

Practice - Strategic Planning Frameworks

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Practice Questions

Test your understanding with targeted questions

Question 1 Easy

What does 'RACE' stand for in the RACE Framework?

💡 Hint: Think about the stages of customer interaction.

Question 2 Easy

Name one component of the SOSTAC Model.

💡 Hint: Remember, it involves analyzing and planning.

4 more questions available

Interactive Quizzes

Quick quizzes to reinforce your learning

Question 1

What does the RACE Framework help businesses to do?

Measure Revenue
Engage Customers
Streamline Production

💡 Hint: Consider which option aligns with customer interactions.

Question 2

The SOSTAC Model includes which of the following components?

Service
Strategy
Sales

💡 Hint: Look for the component that involves planning.

2 more questions available

Challenge Problems

Push your limits with advanced challenges

Challenge 1 Hard

Create a strategic marketing plan for a fictional product using the SOSTAC framework and detail actions for each component.

💡 Hint: Ensure you think about the product’s market positioning.

Challenge 2 Hard

Evaluate a real company's use of funnel mapping. What insights can be drawn from their approach to customer engagement?

💡 Hint: Consider where they might have failed or succeeded in getting customers to the next stage.

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Reference links

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