1 - Email Marketing Automation Basics
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Practice Questions
Test your understanding with targeted questions
What is the purpose of a welcome series?
💡 Hint: Think about how companies greet their new clients.
Name one tool used for email marketing automation.
💡 Hint: These tools help automate the emailing process.
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Interactive Quizzes
Quick quizzes to reinforce your learning
What is the main goal of a welcome series?
💡 Hint: It's the greeting you receive when joining a new service.
True or False? Drip campaigns are used to automate messages based on customer behavior.
💡 Hint: Think about how campaigns can tailored based on actions.
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Challenge Problems
Push your limits with advanced challenges
Create a comprehensive email strategy for a new online subscription box company that addresses all customer journey phases.
💡 Hint: Consider onboarding new users, nurturing over time, and engaging those who may drop off.
Analyze the user engagement metrics expected from implementing an automated cart abandonment strategy. What improvements would you project?
💡 Hint: Think about what happens when reminders are sent.
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Reference links
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