2.4 - Challenges
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Practice Questions
Test your understanding with targeted questions
What is technological literacy?
💡 Hint: Think about proficiency with digital tools.
What does ethical branding involve?
💡 Hint: Consider the relationship between brand and values.
4 more questions available
Interactive Quizzes
Quick quizzes to reinforce your learning
What does technological literacy involve?
💡 Hint: Think about how marketers leverage tech in practice.
True or False: Cookieless tracking means relying on third-party cookies.
💡 Hint: Consider who owns the data being collected.
1 more question available
Challenge Problems
Push your limits with advanced challenges
Analyze the impact of GDPR on a fictional company's marketing strategy.
💡 Hint: Consider the need for explicit consent for data usage.
Create a strategic plan that balances ethical branding and profitability for a brand entering the market.
💡 Hint: Think about how ethical choices can drive loyalty and long-term success.
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