Practice Privacy, Ethics & Sustainability in Marketing - 5 | Future Trends in Digital Marketing | Digital Marketing Advance
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5 - Privacy, Ethics & Sustainability in Marketing

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Learning

Practice Questions

Test your understanding with targeted questions related to the topic.

Question 1

Easy

What is Cookieless Tracking?

💡 Hint: Think about data collection methods.

Question 2

Easy

Name one benefit of Ethical Targeting.

💡 Hint: Consider the impact of transparency.

Practice 4 more questions and get performance evaluation

Interactive Quizzes

Engage in quick quizzes to reinforce what you've learned and check your comprehension.

Question 1

What does Cookieless Tracking primarily rely on?

  • Third-party data
  • First-party data
  • Random data

💡 Hint: Consider how data is collected.

Question 2

True or False: Ethical Targeting involves using deceptive marketing practices.

  • True
  • False

💡 Hint: Reflect on business ethics.

Solve 2 more questions and get performance evaluation

Challenge Problems

Push your limits with challenges.

Question 1

Develop a comprehensive marketing strategy for a fictional eco-friendly startup, detailing how it would implement sustainable branding and ethical targeting.

💡 Hint: Think about what consumers value in eco-friendly brands.

Question 2

Discuss the potential consequences for a brand that ignores GDPR guidelines. Provide potential impacts on consumer trust and market positioning.

💡 Hint: Consider current market trends regarding data privacy.

Challenge and get performance evaluation