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Test your understanding with targeted questions related to the topic.
Question 1
Easy
What is a nano-influencer?
π‘ Hint: Think about small follower counts.
Question 2
Easy
Which platform is most commonly associated with influencer marketing?
π‘ Hint: Consider the social media platform known for visuals.
Practice 4 more questions and get performance evaluation
Engage in quick quizzes to reinforce what you've learned and check your comprehension.
Question 1
What is the follower range for macro-influencers?
π‘ Hint: Think about the influencer tiers we discussed.
Question 2
True or False: Nano-influencers have a lower engagement rate than mega influencers.
π‘ Hint: Consider who has closer relationships with their audience.
Solve and get performance evaluation
Push your limits with challenges.
Question 1
Given the engagement rate of a nano-influencer is significantly higher than a macro influencer, what strategies can brands use when partnering with them for campaigns aimed at niche markets?
π‘ Hint: Consider how personal connections can enhance marketing effectiveness.
Question 2
Evaluate the trade-offs a company should consider when choosing a mega influencer versus a micro-influencer for their marketing campaign.
π‘ Hint: Think about the balance between reach and authenticity.
Challenge and get performance evaluation