Practice Custom audiences from CRM or website traffic - 3.2.1 | Performance Marketing & Paid Ads Optimization | Digital Marketing Advance
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Practice Questions

Test your understanding with targeted questions related to the topic.

Question 1

Easy

What is a custom audience?

πŸ’‘ Hint: Think about who you are trying to reach with your ads.

Question 2

Easy

How do you create a lookalike audience?

πŸ’‘ Hint: Consider what traits make a customer valuable.

Practice 4 more questions and get performance evaluation

Interactive Quizzes

Engage in quick quizzes to reinforce what you've learned and check your comprehension.

Question 1

What is a Custom Audience?

  • A group based on demographics
  • A targeted group from CRM and website data
  • Random users

πŸ’‘ Hint: Think about how you would define a focused group.

Question 2

True or False: Lookalike Audiences are designed to reach users similar to your previous customers.

  • True
  • False

πŸ’‘ Hint: Remember what a lookalike audience aims to do.

Solve 2 more questions and get performance evaluation

Challenge Problems

Push your limits with challenges.

Question 1

Consider a business that has newly launched. Describe how they can utilize custom audiences and lookalikes to enhance their advertising.

πŸ’‘ Hint: Think about current data versus potential new customers.

Question 2

Analyze the risks of relying solely on traditional targeting methods versus employing custom and lookalike audiences.

πŸ’‘ Hint: Reflect on how specific data can alter marketing strategies.

Challenge and get performance evaluation