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Test your understanding with targeted questions related to the topic.
Question 1
Easy
What does SMART stand for in the context of goal setting?
π‘ Hint: Think about how you'd want goals to be outlined.
Question 2
Easy
Name one method to gather audience data.
π‘ Hint: Consider ways companies learn about their customers.
Practice 4 more questions and get performance evaluation
Engage in quick quizzes to reinforce what you've learned and check your comprehension.
Question 1
What does the 'R' in SMART goals stand for?
π‘ Hint: Consider how each part of SMART connects to your overall goals.
Question 2
True or False: Knowing your audience is only important for creating advertisements.
π‘ Hint: Think about other areas like content creation or product design.
Solve and get performance evaluation
Push your limits with challenges.
Question 1
Develop a marketing strategy for a new product launch. Specify the SMART goals, target audience, selected channels, and methods for tracking success.
π‘ Hint: Use all components taught in the framework.
Question 2
Evaluate a failed digital marketing campaign. Identify what went wrong based on the KPI tracking and suggest a new strategy incorporating the step-by-step framework.
π‘ Hint: Reflect on how adjusting the strategy can address previous failures.
Challenge and get performance evaluation