Practice Features - 3.1 | Web Analytics | Digital Marketing Basic
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Practice Questions

Test your understanding with targeted questions related to the topic.

Question 1

Easy

What does web analytics help marketers understand?

πŸ’‘ Hint: Think about how businesses gauge their success.

Question 2

Easy

Name one key metric used in web analytics.

πŸ’‘ Hint: What summarizes the number of visits?

Practice 4 more questions and get performance evaluation

Interactive Quizzes

Engage in quick quizzes to reinforce what you've learned and check your comprehension.

Question 1

What is the main purpose of web analytics?

  • To track social media engagement
  • To collect data about user interaction with a website
  • To measure email campaign success

πŸ’‘ Hint: Think about the scope of analytics.

Question 2

True or False: A high Bounce Rate indicates that visitors highly engage with your content.

  • True
  • False

πŸ’‘ Hint: Consider how Bounce Rate reflects user interest.

Solve 1 more question and get performance evaluation

Challenge Problems

Push your limits with challenges.

Question 1

A website has 150,000 total sessions in a quarter but has only 20,000 unique visitors. Analyze what this could imply about user behavior.

πŸ’‘ Hint: Consider the implications of repetition in user visits.

Question 2

Using the metric of Bounce Rate, how would you approach improving a page that has a Bounce Rate of 75%?

πŸ’‘ Hint: Think about the user experience on that page.

Challenge and get performance evaluation