Practice Setting Up Google Analytics (4) - Web Analytics - Digital Marketing Basic
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Setting Up Google Analytics

Practice - Setting Up Google Analytics

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Practice Questions

Test your understanding with targeted questions

Question 1 Easy

What is Google Analytics used for?

💡 Hint: Remember, it collects data about who's visiting the website.

Question 2 Easy

Where should the tracking code be installed?

💡 Hint: Think about where in a webpage’s structure code should go.

4 more questions available

Interactive Quizzes

Quick quizzes to reinforce your learning

Question 1

What is the primary purpose of Google Analytics?

Track website performance
Design web pages
Create content

💡 Hint: Think about the functions of web analytics.

Question 2

True or false: You must pay to use Google Analytics.

True
False

💡 Hint: Consider if you know any free analytics tools.

2 more questions available

Challenge Problems

Push your limits with advanced challenges

Challenge 1 Hard

After successfully setting up Google Analytics, your CEO asks for an analysis on the effectiveness of both paid ads and organic traffic. Describe how linking Google Ads and Search Console can help provide this analysis.

💡 Hint: Consider all traffic sources and how performance metrics can benefit marketing.

Challenge 2 Hard

Your website just got a traffic boost, but you’re not sure whether it’s through organic searches or paid ads. How would you utilize Google Analytics to determine the source of this traffic?

💡 Hint: Think about the reports and metrics that track traffic sources.

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