3.2. Theory of Reasoned Action

Try these first

1. 1.

   What are the two main types of beliefs in the theory of reasoned action?

   Hint

   Think about what influences our attitudes.

2. 2.

   Define ‘intention’ in the context of the theory of reasoned action.

   Hint

   What motivates us to act?

3. 3.

   What does the Theory of Reasoned Action primarily focus on?

   • Cognitive Dissonance
   • Environmental Factors
   • Intention behind Behaviors

   Hint

   Focus on what motivates behavior.

4. 4.

   True or False: Normative beliefs only reflect personal motives.

   • True
   • False

   Hint

   Consider how society influences choice.

5. 5.

   Design an intervention program using the Theory of Reasoned Action to promote a healthy diet in adolescents. Include methods to address both behavioral and normative beliefs.

   Hint

   Think about education and social reinforcement.

6. 6.

   Critically evaluate a recent public health campaign that utilized the Theory of Reasoned Action to encourage vaccination. Discuss its strengths and weaknesses in achieving intention and behavior change.

   Hint

   Consider how thoroughly the campaign understood its audience.