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Today, we're discussing how risk perception is influenced by cultural backgrounds. Can anyone tell me what risk perception means?
I think it refers to how people see the dangers around them?
Exactly, Student_1! Now, how do you think culture affects this perception?
Maybe because different cultures have different beliefs about what is risky!
Great point! Mary Douglas, an anthropologist, argued that cultural context shapes our understanding of risk. Can anyone think of an example?
Like how some cultures don't eat pork because they believe it’s dirty?
Exactly! And that leads us into our next topic about 'taxonomic anomalies'.
Now let's dive into the idea of taxonomic anomalies. What does that mean?
I’m not sure. Can you explain it?
Sure! It refers to species that fall outside expected classifications. For example, pigs have cloven hooves but do not chew cud, making them an anomaly as per Jewish dietary laws.
So that’s why Jews don't eat pork, it's not just about health?
Right! It’s more about how they categorize animals based on cultural understandings. What about other cultures? Student_3, you had an example?
Hindus also see cows as sacred, so they don’t eat them.
Exactly! This reinforces that our perceptions of risk are culturally constructed.
Lastly, how can understanding cultural perspectives help improve disaster risk management?
Maybe by tailoring messages that resonate with specific cultural beliefs?
Exactly! It allows for more effective communication. If you use culturally relevant content, people are more likely to engage.
So, we can’t just rely on facts; we need to understand feelings and beliefs too?
Correct! Risk communication is not just about sharing information but also about building trust and understanding.
That means we have to listen to community perspectives.
Exactly! Recap: cultural understanding leads to better preparedness and greater community trust. Well done!
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The section delves into the role of cultural context in shaping risk perception, contrasting conventional risk management approaches with cultural perspectives that view individuals as active information seekers. It highlights examples from Jewish, Hindu, and Muslim practices that illustrate how cultural beliefs categorize foods into permissible and prohibitive groups based on perceived risks.
In this section, we examine how risk perception differs across cultures and the significant role it plays in disaster risk management. Traditional risk management often adopts a directive and reactive approach, focusing on probabilities and consequences of disasters. However, a cultural perspective reveals that individuals derive their understanding of risk from their socio-cultural contexts rather than just external stimuli. This shift allows for a nuanced understanding of how different groups interpret food safety through a lens of purity and danger, as famously articulated by Mary Douglas in her seminal work 'Purity and Danger'. Using dietary laws in Jewish culture as a key example, the section discusses taxonomic anomalies—how certain animals are classified as unclean based on their traits, influencing cultural dietary practices. The exploration expands to include Hindu and Muslim dietary norms, illustrating that the framing of risk as culturally constructed is prevalent across different societies. By understanding these cultural dimensions, disaster risk management can be more effectively tailored to encourage preparedness and compliance.
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They generally have 2 way of conventional risk management; disaster risk management, they are very directive, they are saying that okay in order to reduce the risk, you should do that you have some specific goals and you have some specific actions to perform and while doing it, they are also very reactive, they think that this is the only way to solve the problem.
Conventional risk management methods focus primarily on predicting the likelihood of disasters and establishing specific measures that must be taken to mitigate these risks. The conventional approach is rigid and primarily reactive; it dictates set actions that must be followed in response to identified risks, without considering broader perspectives or nuances related to the situation.
Imagine a school preparing for fire drills. They decide that the only effective way to handle fire risk is to conduct drills once a month and install smoke detectors. While these actions are necessary, they may fail to educate students about fire safety in everyday life or consider unique situations for each student.
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There are some other perspective of risk, they are saying that it is not that external stimulus that determines people's risk perceptions but it is the socio-cultural context or individual characteristics that define the way people perceive risk.
Risk perception is deeply influenced by cultural backgrounds and personal experiences. Rather than merely reacting to physical indicators of risk (like a flood or earthquake), individuals interpret hazards through the lens of their unique social and cultural contexts, which shape their understanding and responses to risks.
Consider how two people from different cultures react to the same natural disaster. One may view it as a sign of nature's wrath and take drastic precautions, while another may interpret it as a normal occurrence based on their previous experiences, and thus respond differently.
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For the cultural perspective of risk, individuals are active information seeker, they are not the passive recipient of information but they also collect informations to develop their own perception, own perspective.
Individuals actively seek out information and rely on their cultural backgrounds and social influences to interpret risks. This means that rather than simply accepting information from authorities, like governments or experts, people gather various viewpoints to form their own understanding.
Think of someone considering whether to vaccinate their child. They may gather information from healthcare professionals, fellow parents, community groups, and online platforms, each shaping their final opinion based on a mix of scientific facts and cultural beliefs.
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Mary Douglas in her book in 1966, Purity and Danger is talking about the cultural importance of risk, the cultural perspective of risk that we would look into why, what is culture and why it is so important, what why she is arguing that culture is so important when we are talking about disaster risk management or risk management.
In her book 'Purity and Danger,' Mary Douglas emphasizes how culture influences our understanding of risk. She asserts that without considering cultural factors, strategies for disaster management can fall short because they fail to engage effectively with people's beliefs and behaviors.
Imagine a disaster preparedness program that does not consider local customs or traditions. If people do not believe in the program’s relevance due to cultural misunderstandings, they might not participate, leading to ineffective communal responses in times of crisis.
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Douglas found that according to the Leviticus, according to the Jews Israeli, people cannot eat pigs because pig is; pigs are anomalies, like pigs have cloven hooves like cow or horse but they do not chew the cud like other cloven hooves as land animals generally do.
Douglas explores the concept of 'taxonomic anomalies,' which refers to categories of animals (like pigs) that have characteristics diverging from typical classifications. In Jewish dietary laws, pigs are considered unclean due to not fully conforming to the norms of 'clean' animals, thus reflecting a cultural understanding of risk and purity.
Similar to how someone might avoid foods that don’t align with their dietary preferences or restrictions, like a vegetarian who refrains from eating meat due to ethical concerns rather than health risks, people shape their food choices based on cultural classifications.
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Even within the Hindu practices, [...] many foods are considered to be polluted, dangerous and many people are vegetarian.
Cultural practices, like vegetarianism in Hinduism, illustrate broader concepts of what is considered clean and unclean or pure and impure. This dietary choice is framed by beliefs that regard certain animals as sacred, demonstrating how cultural norms significantly impact risk perception and food choices.
For instance, a Hindu family may completely avoid eating beef in respect for cows, which are viewed as sacred. This decision arises not from physical risks but from cultural beliefs about purity and respect.
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Key Concepts
Cultural Context: How cultural backgrounds shape individuals' interpretations and perceptions of risk.
Active Information Seeking: Individuals actively seek information to create their understanding of risk rather than passively receiving it.
Purity and Danger: Mary Douglas's theory showing the cultural significance of certain classifications, particularly regarding dietary laws.
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Jews do not eat pork due to its classification as an unclean animal based on taxonomic anomalies.
Hindus consider cows sacred and thus are prohibited from consuming them, illustrating a cultural lens on dietary practices.
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Risk may vary from place to place, / Culture shapes each people's taste.
Imagine a wise old owl named Mary who learned about the food practices of different cultures. She found that what some consider a treat, others see as unfair or a pollutant. This made her realize the importance of understanding the cultural background of each animal.
CulturaR - Culture shapes Risk perceptions, through understanding, Respect and adapt.
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Review the Definitions for terms.
Term: Risk Perception
Definition:
The subjective judgment individuals make about the characteristics and severity of a risk.
Term: Taxonomic Anomalies
Definition:
Classification of species that deviate from expected norms or categories.
Term: Cultural Perspective
Definition:
The understanding shaped by cultural norms and beliefs that influence how individuals perceive risk.