3. Components of Risk Communication

Try these first

1. 1.

   What are the main components of risk communication?

   Hint

   Think about who is passing the information.

2. 2.

   What does 'purposeful exchange of information' mean?

   Hint

   Consider why someone would communicate risk.

3. 3.

   What is the purpose of risk communication?

   • To inform
   • To change behavior
   • To entertain

   Hint

   Think about the ultimate aim of sharing risk information.

4. 4.

   True or False: The message in risk communication should cover casual conversations and gossip.

   • True
   • False

   Hint

   Consider what topics are critical in a communication context.

5. 5.

   Develop a risk communication strategy for a hypothetical flood event in a town. What key messages would you include?

   Hint

   Think about the vulnerabilities in your target community.

6. 6.

   Assess how differing views on risk perception (optimism vs. pessimism) could affect a community's response to disaster warnings.

   Hint

   Consider psychological factors that influence behavior.