4. Content of Risk Communication

Try these first

1. 1.

   What are the two main parties involved in risk communication?

   Hint

   Think about who communicates and who receives the message.

2. 2.

   What is the purpose of risk communication?

   Hint

   Consider what change they want to create in the audience.

3. 3.

   What is the main goal of disaster risk communication?

   • To entertain the audience
   • To inform without action
   • To change perceptions and behaviors

   Hint

   Think about the purpose behind the communication.

4. 4.

   True or False: Risk communication focuses on casual conversation.

   • True
   • False

   Hint

   Consider the goal of the communication process.

5. 5.

   Suppose a city is under flood warning. Develop a comprehensive communication strategy that addresses varying risk perceptions among residents.

   Hint

   Consider the different perceptions of risks when shaping your strategy.

6. 6.

   Analyze how cultural factors might influence the effectiveness of disaster risk communication in a multicultural community.

   Hint

   Think about how different cultures interpret messages.