5. Definitions of Risk Communication

Try these first

1. 1.

   Define risk communication in your own words.

   Hint

   Consider the purpose behind the communication.

2. 2.

   Who are the main parties involved in risk communication?

   Hint

   Think about the structure of communication.

3. 3.

   What is the main purpose of risk communication?

   • To gossip about daily life
   • To change perceptions about risks
   • To entertain the audience

   Hint

   Think about the intended outcome of the communication.

4. 4.

   True or False: Risk communication only involves one-way communication from sender to receiver.

   • True
   • False

   Hint

   Consider the nature of effective communication.

5. 5.

   Design a risk communication message for a new health epidemic, specifying sender, receiver, message content, and communication method.

   Hint

   Consider how different elements of the message will reach and resonate with the audience.

6. 6.

   Evaluate a scenario where a community did not respond to evacuation orders. How could risk communication have been improved?

   Hint

   Think about how understanding the audience can change the effectiveness of the message.