Practice Questions

Test your understanding with targeted questions related to the topic.

Question 1

Easy

What are the five primary purposes of media?

πŸ’‘ Hint: Remember the acronym IPEES.

Question 2

Easy

Define 'target audience'.

πŸ’‘ Hint: Think about who the media message is intended for.

Practice 4 more questions and get performance evaluation

Interactive Quizzes

Engage in quick quizzes to reinforce what you've learned and check your comprehension.

Question 1

Which of the following is NOT a purpose of media?

  • To entertain
  • To manipulate
  • To inform

πŸ’‘ Hint: Focus on the positive intentions of media creation.

Question 2

True or False: Psychographics only refer to income and education levels.

  • True
  • False

πŸ’‘ Hint: Consider what psychographics actually encompass.

Solve 3 more questions and get performance evaluation

Challenge Problems

Push your limits with challenges.

Question 1

You are tasked with creating an advert for a new eco-friendly product. Identify your target audience, their demographics and psychographics, and describe how you would craft the message to appeal to them.

πŸ’‘ Hint: Think about who would value and benefit from your eco-friendly product.

Question 2

Analyze a media campaign that recently caught your attention. Discuss its purpose, target audience, and the techniques it used to connect the two.

πŸ’‘ Hint: Consider specific elements that relate directly to both the audience and the campaign's goal.

Challenge and get performance evaluation