6.2. Content Theories of Motivation

Try these first

1. 1.

   List the five levels of Maslow’s Hierarchy of Needs.

   Hint

   Think about the basics first and move up to personal growth.

2. 2.

   What are hygiene factors according to Herzberg?

   Hint

   Consider the things that keep you from being unhappy at work.

3. 3.

   Which of the following is NOT a level in Maslow's hierarchy?

   • Safety Needs
   • Esteem Needs
   • Financial Needs

   Hint

   Review Maslow’s structure!

4. 4.

   Herzberg identified which of the following as a hygiene factor?

   • Job recognition
   • Work conditions
   • Achievement

   Hint

   Reflect on workplace comforts versus motivators.

5. 5.

   Design a comprehensive employee motivation program that utilizes Maslow’s Hierarchy of Needs. What strategies would you implement for each level?

   Hint

   Start with the most essential needs and work upwards.

6. 6.

   Critique Alderfer’s ERG Theory: how does it add to or complicate understanding of motivation compared to Maslow’s model?

   Hint

   Think about the implications of reverting to lower needs.