3.4.3 - Branding and Customer Experience
Enroll to start learning
You’ve not yet enrolled in this course. Please enroll for free to listen to audio lessons, classroom podcasts and take practice test.
Practice Questions
Test your understanding with targeted questions
What does branding refer to in software?
💡 Hint: Think about how a logo or an application's look can affect perception.
Describe how good CX can impact customer decisions.
💡 Hint: Consider how customers feel after using a well-designed service.
1 more question available
Interactive Quizzes
Quick quizzes to reinforce your learning
Which of the following best defines customer experience?
💡 Hint: Think of all the ways a customer interacts with a brand.
True or False: Branding solely focuses on the visual identity of a product.
💡 Hint: Consider branding in wider terms than just visuals.
Get performance evaluation
Challenge Problems
Push your limits with advanced challenges
A newly launched app received numerous complaints about its confusing layout. Outline a strategy to redesign this app focusing on enhancing the customer experience.
💡 Hint: Consider what common UX principles could help improve the design.
Consider a software company known for poor customer support. Develop a marketing plan that would take advantage of customer experience as a selling point.
💡 Hint: Research specific customer experience improvements that can be highlighted.
Get performance evaluation
Reference links
Supplementary resources to enhance your learning experience.