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Test your understanding with targeted questions related to the topic.
Question 1
Easy
Define what a target market is.
💡 Hint: Think of it in terms of which group of people would be most interested in a product.
Question 2
Easy
List one factor that could be used for demographic segmentation.
💡 Hint: Consider what statistical information applies to consumers.
Practice 4 more questions and get performance evaluation
Engage in quick quizzes to reinforce what you've learned and check your comprehension.
Question 1
What is a target market?
💡 Hint: Think about which consumers would buy your product.
Question 2
True or False: Psychographics involves demographic factors like age and income.
💡 Hint: Remember what we define as psychographics.
Solve 2 more questions and get performance evaluation
Push your limits with challenges.
Question 1
Create a market segmentation strategy for a new line of children's clothing that targets environmentally conscious parents.
💡 Hint: Think about what matters to eco-conscious parents.
Question 2
Analyze how a sports apparel brand can use geographic segmentation to tailor its inventory in different regions.
💡 Hint: Factor in local weather patterns.
Challenge and get performance evaluation