Practice User Suppression - 2.3 | Email Marketing Automation & Personalization | Digital Marketing Advance
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User Suppression

2.3 - User Suppression

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Learning

Practice Questions

Test your understanding with targeted questions

Question 1 Easy

What is user suppression?

💡 Hint: Think about why we want to keep our email list effective.

Question 2 Easy

Name one engagement metric used to identify disengaged users.

💡 Hint: Consider what actions indicate user interest.

4 more questions available

Interactive Quizzes

Quick quizzes to reinforce your learning

Question 1

What is the main benefit of user suppression in emails?

Improves open rates
Decreases list size
Increases spam complaints

💡 Hint: Consider what happens when you remove disinterested users.

Question 2

True or False: Keeping disengaged users on your email list can strengthen sender reputation.

True
False

💡 Hint: Think about how engagement affects delivery.

1 more question available

Challenge Problems

Push your limits with advanced challenges

Challenge 1 Hard

Suppose you notice that 40% of your email list has not engaged in the past 6 months. Develop a plan that addresses how to approach this situation. What factors would you consider?

💡 Hint: Consider short-term actions versus long-term list goals.

Challenge 2 Hard

Analyze the impact of not suppressing users who haven't engaged for over 12 months. How could this affect your overall email marketing effectiveness?

💡 Hint: Think about the wider impact on email strategy.

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