Practice In-App Engagement & Retention - 3 | Mobile & App Marketing Strategies | Digital Marketing Advance
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In-App Engagement & Retention

3 - In-App Engagement & Retention

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Learning

Practice Questions

Test your understanding with targeted questions

Question 1 Easy

What is onboarding?

💡 Hint: Think about how a new user learns to use an app.

Question 2 Easy

Give an example of a type of push notification.

💡 Hint: Consider messages that encourage action.

4 more questions available

Interactive Quizzes

Quick quizzes to reinforce your learning

Question 1

What is the purpose of onboarding flows?

To promote new features
To guide new users
To send notifications

💡 Hint: Consider the initial experience a user has when downloading an app.

Question 2

True or False: Gamification can motivate users to engage with the app more frequently.

True
False

💡 Hint: Think about what makes games so addictive.

1 more question available

Challenge Problems

Push your limits with advanced challenges

Challenge 1 Hard

Design an onboarding experience for a health tracking app. What key features should it highlight?

💡 Hint: Think about what new users need to know to start tracking effectively.

Challenge 2 Hard

Evaluate an existing app's push notification strategy. What improvements would you suggest?

💡 Hint: Consider whether notifications are helpful or overwhelming for users.

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Reference links

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