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Practice Questions
Test your understanding with targeted questions related to the topic.
Question 1
Easy
Define what keywords are in Google Ads.
💡 Hint: Think about what users type into the search bar.
Question 2
Easy
What determines if your ad shows up in a search result?
💡 Hint: Consider how the bidding process works.
Practice 4 more questions and get performance evaluation
Interactive Quizzes
Engage in quick quizzes to reinforce what you've learned and check your comprehension.
Question 1
What do keywords do in Google Ads?
- Trigger ads
- Lower costs
- Maximize views
💡 Hint: Consider what happens when someone types a search term.
Question 2
Quality Score is based on which of the following?
- True
- False
💡 Hint: What factors make your ad more visible?
Solve and get performance evaluation
Challenge Problems
Push your limits with challenges.
Question 1
Consider a scenario where two brands bid for the same keyword but have different Quality Scores. How would the auction outcome be affected?
💡 Hint: Think of how ads are ranked beyond just the bid amounts.
Question 2
You have a low CTR and a high bid in an ad campaign. What strategies could you implement to improve your Quality Score?
💡 Hint: Consider what aspects make users more likely to engage with your ad.
Challenge and get performance evaluation