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Test your understanding with targeted questions related to the topic.
Question 1
Easy
What does PPC stand for?
π‘ Hint: Consider the payment model based on clicks.
Question 2
Easy
What is a keyword?
π‘ Hint: Think about what might make your ad show up in search results.
Practice 4 more questions and get performance evaluation
Engage in quick quizzes to reinforce what you've learned and check your comprehension.
Question 1
What does PPC stand for?
π‘ Hint: Focus on the payment structure.
Question 2
True or False: Ad rank is calculated solely based on the bid amount.
π‘ Hint: Think about what influences ad placement in search results.
Solve 2 more questions and get performance evaluation
Push your limits with challenges.
Question 1
How would you improve a low-quality score for an ad that has low CTR?
π‘ Hint: Consider what factors contribute to ad attractiveness.
Question 2
Given a scenario where two advertisers have the same bid for a keyword, how would Google determine which ad to display first?
π‘ Hint: Focus on the importance of ad quality.
Challenge and get performance evaluation