Practice What is PPC Advertising? - 1 | Pay-Per-Click Advertising | Digital Marketing Basic
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Practice Questions

Test your understanding with targeted questions related to the topic.

Question 1

Easy

What does PPC stand for?

πŸ’‘ Hint: Think about what you're paying for.

Question 2

Easy

What is one advantage of PPC?

πŸ’‘ Hint: Consider how quickly you want your ad to show up.

Practice 4 more questions and get performance evaluation

Interactive Quizzes

Engage in quick quizzes to reinforce what you've learned and check your comprehension.

Question 1

What does PPC stand for?

  • Pay-Per-Click
  • Pay-For-Performance
  • Pay-Per-Call

πŸ’‘ Hint: Consider what the payment relates to.

Question 2

Is PPC a method to improve website visibility immediately?

  • True
  • False

πŸ’‘ Hint: Think about what happens when you pay for ads.

Solve and get performance evaluation

Challenge Problems

Push your limits with challenges.

Question 1

You have a budget of $500 and a CPC of $2. How many clicks can you expect?

πŸ’‘ Hint: Calculate how many clicks based on your total budget and CPC.

Question 2

If your ad receives 200 impressions but only 10 clicks, what is the CTR (Click-Through Rate)?

πŸ’‘ Hint: Think of it as a percentage of how many saw the ad versus how many clicked.

Challenge and get performance evaluation