Practice Key Metrics to Know - 2 | Web Analytics | Digital Marketing Basic
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Practice Questions

Test your understanding with targeted questions related to the topic.

Question 1

Easy

What is a 'Session' in web analytics?

πŸ’‘ Hint: Think about the count of visits.

Question 2

Easy

Define 'Pageviews'.

πŸ’‘ Hint: Consider what happens when a user browses.

Practice 4 more questions and get performance evaluation

Interactive Quizzes

Engage in quick quizzes to reinforce what you've learned and check your comprehension.

Question 1

What does 'Bounce Rate' measure?

  • Percentage of visitors leaving after one page
  • Total sessions
  • Total pageviews

πŸ’‘ Hint: Consider behavior on a single page.

Question 2

True or False: A User is the same as a Session.

  • True
  • False

πŸ’‘ Hint: Think about how many times someone can visit.

Solve 1 more question and get performance evaluation

Challenge Problems

Push your limits with challenges.

Question 1

You run an online clothing store. Last month, you had 1,000 sessions and 800 unique users. Your website also registered 4,000 pageviews. Calculate the average pageviews per session and interpret what this might mean.

πŸ’‘ Hint: Think about how to divide total views by visits.

Question 2

Your website’s landing page has a bounce rate of 70%. How might this affect your overall conversion rate and what actions would you take?

πŸ’‘ Hint: Think about the immediate response users have when they land on your page.

Challenge and get performance evaluation