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Test your understanding with targeted questions related to the topic.
Question 1
Easy
Define the term 'Lagggards'.
💡 Hint: Think about who is last to embrace new ideas.
Question 2
Easy
What group comes right after innovators?
💡 Hint: Consider who is trying new things shortly after the trendsetters.
Practice 4 more questions and get performance evaluation
Engage in quick quizzes to reinforce what you've learned and check your comprehension.
Question 1
What are the five adopter categories?
💡 Hint: Think about the order and characteristics of each group.
Question 2
True or False: Laggards are the first to embrace innovations.
💡 Hint: Reflect on their relation to the adoption curve.
Solve 3 more questions and get performance evaluation
Push your limits with challenges.
Question 1
Analyze a recent technology that you've adopted. Which adopter category do you fit into, and why? Cite examples from your peer group.
💡 Hint: Consider your motivations and peer influences.
Question 2
Create a strategy for a new product launch targeting the early majority demographic. What steps should be taken based on the knowledge of adopter categories?
💡 Hint: Focus on key influencers and testimonials.
Challenge and get performance evaluation