Channels of Communication - 2.5 | 2. Business Communication and Correspondence | ICSE 12 Business Studies
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Channels of Communication

2.5 - Channels of Communication

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Interactive Audio Lesson

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Oral Communication

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Teacher
Teacher Instructor

Let's start with oral communication. This includes meetings, phone calls, and face-to-face discussions. Why do you think oral communication is important in business?

Student 1
Student 1

I think it’s important because you can get immediate responses.

Teacher
Teacher Instructor

Exactly! Immediate feedback is a huge advantage. However, what could be a downside of relying solely on oral communication?

Student 2
Student 2

There’s no record of what was said.

Teacher
Teacher Instructor

Right! Always remember the acronym 'F.O.N.' for **Feedback, Oral, No record** to recall these points.

Student 3
Student 3

I see! That makes it easier to remember.

Teacher
Teacher Instructor

Good! So oral communication is quick and personal but lacks permanence. Let's summarize this: Oral communication provides immediate feedback but does not create a permanent record.

Written Communication

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Teacher
Teacher Instructor

Now, moving on to written communication. What are some examples of written communication in a business context?

Student 4
Student 4

Emails, letters, and reports.

Teacher
Teacher Instructor

Correct! Written communication is very structured. Who can tell me one advantage and one disadvantage of this form?

Student 1
Student 1

An advantage is that it creates a permanent record!

Student 2
Student 2

But it can take a lot of time to write!

Teacher
Teacher Instructor

Exactly! Remember 'P.A.C.' for **Permanent record, Accurate but time-consuming**. That will help you remember these characteristics. Written communication is precise and organized but often lacks immediate feedback.

Non-Verbal Communication

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Teacher
Teacher Instructor

Finally, let's discuss non-verbal communication. Can anyone articulate what it includes?

Student 3
Student 3

It includes gestures and facial expressions!

Teacher
Teacher Instructor

Yes! Non-verbal cues are critically important. Why do you think they matter?

Student 4
Student 4

They can change the meaning of what we say.

Teacher
Teacher Instructor

Absolutely! Think of the phrase 'looks can be deceiving.' You could convey confidence or uncertainty based on your non-verbal signals. So remember 'V.E.C.' for **Valuable, Emotion, Communication** to keep this in mind.

Student 1
Student 1

That’s a great way to remember it!

Teacher
Teacher Instructor

Great job! Non-verbal communication is essential in reinforcing verbal messages and conveying emotions.

Introduction & Overview

Read summaries of the section's main ideas at different levels of detail.

Quick Overview

This section explores the various channels of communication in business, detailing oral, written, and non-verbal methods.

Standard

The key channels of communication in business are oral, written, and non-verbal methods, each with distinct advantages and disadvantages. Effective business communication is essential for clarity and professionalism.

Detailed

Channels of Communication

Business communication is vital to ensuring that information is conveyed effectively within and outside an organization. This section discusses three main channels of communication: oral, written, and non-verbal communication, explaining their characteristics, benefits, and drawbacks.

Oral Communication

  • Includes: Meetings, telephone conversations, and face-to-face interactions.
  • Advantages: Quick, personal, allows immediate feedback.
  • Disadvantages: No permanent record, potential for misunderstandings.

Written Communication

  • Includes: Letters, emails, reports, circulars, memos.
  • Advantages: Provides a permanent record, is well-organized and precise.
  • Disadvantages: Time-consuming, lacks immediate feedback.

Non-Verbal Communication

  • Includes: Gestures, posture, facial expressions, tone of voice.
  • Importance: Non-verbal cues support verbal communication and express emotions and attitudes.

Understanding these communication channels is crucial for improving clarity, professionalism, and effectiveness in business interactions.

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Oral Communication

Chapter 1 of 3

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Chapter Content

A. Oral Communication

  • Includes meetings, telephone conversations, and face-to-face interactions.
  • Advantages: Quick, personal, allows immediate feedback.
  • Disadvantages: No permanent record, may lead to misunderstandings.

Detailed Explanation

Oral communication refers to any exchange of information that occurs verbally. This includes various settings such as meetings where ideas are discussed, telephone conversations which allow for quick interactions, and face-to-face interactions which can foster better understanding. Oral communication is advantageous because it allows for quick exchanges and personal touch since you can hear the tone and inflection of the speaker, enabling immediate feedback. However, it might not always be the best choice for record-keeping, as there is no formal record of what was said, and the nuances of speech can sometimes lead to misunderstandings.

Examples & Analogies

Think of oral communication like a live theater performance – it's dynamic, full of emotion, and engages the audience directly. However, if you leave without taking notes, the details of the story might be forgotten, which is similar to how oral communication leaves no permanent record.

Written Communication

Chapter 2 of 3

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Chapter Content

B. Written Communication

  • Includes letters, emails, reports, circulars, memos.
  • Advantages: Permanent record, well-organized, precise.
  • Disadvantages: Time-consuming, lacks immediate feedback.

Detailed Explanation

Written communication encompasses any form of conveying messages through written text. This includes letters, emails, reports, circulars, and memos. The strengths of written communication lie in its ability to create a permanent record, allowing for precise information dissemination that can be reviewed at any time. It is also well-organized, making complex information easier to follow. However, it has drawbacks, such as being more time-consuming to produce compared to verbal communication and lacking the ability for immediate feedback, which can delay the resolution of questions or misunderstandings.

Examples & Analogies

Imagine you're taking notes while reading a recipe. The written recipe gives you a permanent record that you can refer back to whenever you need, ensuring that you get the details right each time. However, if a friend asks a question about a specific step, you can't instantly answer them without looking it up, just like in written communication.

Non-Verbal Communication

Chapter 3 of 3

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Chapter Content

C. Non-Verbal Communication

  • Includes gestures, posture, facial expressions, tone of voice.
  • Supports verbal communication and conveys emotions and attitudes.

Detailed Explanation

Non-verbal communication encompasses all the ways we convey information without words. This includes gestures, body language, facial expressions, and tone of voice. It plays a crucial role in complementing verbal communication by adding layers of meaning and conveying emotions and attitudes. For example, a friendly tone can enhance an otherwise straightforward message, while crossing arms can suggest defensiveness, regardless of the words being said.

Examples & Analogies

Consider a situation where a friend tells you they are fine, but their arms are crossed tightly and their facial expression looks tense. Although the words say one thing, their non-verbal cues communicate discomfort. Just like interpreting a song, where the emotions conveyed through the music can change how you feel about the lyrics, non-verbal cues can dramatically alter the interpretation of spoken words.

Key Concepts

  • Oral Communication: Quick and personal interactions that allow immediate feedback but lack a permanent record.

  • Written Communication: Structured messages that create permanent records but can be time-consuming.

  • Non-Verbal Communication: Supports verbal communication with gestures and expressions, conveying emotions.

Examples & Applications

A team meeting where updates are shared (Oral Communication).

An email confirmation sent after a business deal (Written Communication).

Using hand gestures during a presentation to emphasize points (Non-Verbal Communication).

Memory Aids

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Rhymes

For messages that are clear as can be, write them down so they last, you see!

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Stories

Imagine a business meeting where a smile leads to a successful negotiation, showing how non-verbal cues can change outcomes.

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Memory Tools

Remember 'W.O.N.' for: Written, Oral, Non-verbal.

🎯

Acronyms

Use 'P.A.C.' to remember

**Permanent

Accurate

Time-consuming** for written communication traits.

Flash Cards

Glossary

Oral Communication

Verbal communication through spoken words such as meetings and conversations.

Written Communication

The exchange of messages in written form, like emails, letters, and reports.

NonVerbal Communication

Communication without words, encompassing gestures, body language, and facial expressions.

Reference links

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