Full-color Designs
Mockups are essential in the design process as they provide a high-fidelity representation of User Interfaces (UI). Unlike wireframes, which present a basic layout without colors, mockups incorporate visual elements such as colors, images, typography, and branding details.
Purpose of Mockups
- They communicate the final look and feel of a product.
- They facilitate feedback collection on design and user experience from stakeholders.
- Mockups ensure that all parties are aligned on the visual aspects before moving into development.
Characteristics of Mockups
- Full-color designs complete with UI elements like buttons and menus.
- They may offer interactivity when transitioned into prototypes.
- Typically, used during design reviews and marketing presentations, they help visualize the end-user experience.
In summary, while wireframes establish structure and navigation, mockups bring these concepts to life with detailed visual fidelity.