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Practice Questions
Test your understanding with targeted questions related to the topic.
Question 1
Easy
What is the formula for calculating Customer Acquisition Cost (CAC)?
💡 Hint: Think about how much is spent to gain one customer.
Question 2
Easy
What does a high Churn Rate indicate?
💡 Hint: Consider customer retention.
Practice 4 more questions and get performance evaluation
Interactive Quizzes
Engage in quick quizzes to reinforce what you've learned and check your comprehension.
Question 1
What is the correct formula for calculating Customer Acquisition Cost?
- Total Spend + New Customers
- Total Spend ÷ New Customers
- Total Spend - New Customers
💡 Hint: Look for a division operation in the options.
Question 2
True or False: A higher Churn Rate indicates better retention.
- True
- False
💡 Hint: Think about customer loyalty.
Solve 2 more questions and get performance evaluation
Challenge Problems
Push your limits with challenges.
Question 1
You run an online store that has a CAC of $40, but your CLV averages $300. How would you assess your business's profitability and growth potential?
💡 Hint: Consider how the differences between CLV and CAC relate to profitability.
Question 2
If your company’s total customers drop from 1000 to 800 in one quarter and you spent $20,000 acquiring customers, calculate the churn rate and discuss strategies to reduce it.
💡 Hint: Remember to calculate the churn rate before strategizing.
Challenge and get performance evaluation