5.1. Network Threshold Values

Try these first

1. 1.

   What is a laggard in the context of innovation adoption?

   Hint

   Think about who is usually the last to change.

2. 2.

   What are micro-level networks?

   Hint

   Consider your immediate group of friends.

3. 3.

   What are the adopter categories in innovation?

   • Innovators
   • Early Adopters
   • Early Majority
   • Late Majority
   • Laggards
   • Laggards
   • Innovators
   • Late Majority
   • Early Majority
   • Early Adopters
   • Laggards
   • Early Adopters
   • Innovators
   • Early Majority
   • Late Majority

   Hint

   Think of the bell curve of adoption.

4. 4.

   True or False: High threshold values indicate that an individual is likely to adopt innovations quickly.

   • True
   • False

   Hint

   Consider the meaning of 'high threshold.'

5. 5.

   Create a detailed diagram illustrating the bell curve of adopter categories, labeling each section's traits and explaining their influence on innovation adoption.

   Hint

   Identify real examples of those in your life fitting into these categories.

6. 6.

   Analyze a real-world technology’s adoption in a community and classify the influencers based on the network threshold values.

   Hint

   Research the adoption cycle of a technology like smartphones or social media.