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Disaster preparedness necessitates an understanding of individual cognitive and heuristic processes alongside cultural influences. The discussion underscores that while societal factors shape perceptions of risk, personal decision-making plays a critical role in preparing for disasters. Effective communication, such as utilizing cautionary advertisements, can enhance awareness and mitigate risks associated with disasters.
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16 part a.pdfClass Notes
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Final Test
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Term: Cognitive Perspective
Definition: The mental processes involved in understanding and decision-making regarding risks and disasters.
Term: Heuristic Approach
Definition: The use of simple, efficient rules or mental shortcuts by individuals to make decisions quickly in the context of risk.
Term: Risk Communication
Definition: The sharing of information about risks and encouraging proactive measures to mitigate those risks.