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The chapter explores non-literary texts, emphasizing their pragmatic functions in communication. It discusses various forms such as advertisements, news articles, speeches, essays, and social media posts, highlighting their analytical characteristics. The importance of purpose, audience, and context is underscored in shaping these texts, along with the use of rhetorical devices to persuade and inform.
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References
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What we have learnt
Final Test
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Term: Purpose
Definition: The driving force behind the creation of a text, defining its intended outcome.
Term: Audience
Definition: The specific group of people a text is aimed at, influencing how the message is crafted.
Term: Context
Definition: The circumstances surrounding a text that affect its meaning and interpretation.
Term: Rhetorical Appeals
Definition: Techniques used to persuade an audience, including ethos (credibility), pathos (emotion), and logos (logic).
Term: Multimodal Texts
Definition: Texts that integrate multiple forms of communication, including visual and auditory elements, to convey messages.