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Today, we're going to prepare for our empathy-mapping workshop. Let's first discuss the team roles. Can anyone tell me why it's important to assign specific roles?
To ensure everyone has a job and we stay organized?
Exactly! Having a facilitator, notetaker, timekeeper, and presenter helps keep our workshop focused and efficient. Each role contributes to a successful session. Can you remember which role is responsible for keeping track of time?
The timekeeper!
Great! And what about the facilitator?
They lead the discussion, right?
That's correct! By clearly defining these roles, we can all work together more effectively. Let's now discuss how we'll use empathy maps in our workshop.
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Next, letโs take a look at the persona we will be using in our workshopโNoah, a budding artist. What do you think are some important aspects of Noah that we need to focus on?
Like what he needs to carry and how he feels about transporting his sketches?
Exactly! Knowing Noah's challenges and thoughts will help us create more relevant insights. How can understanding his feelings help us with our empathy map?
It helps us see the problem from his viewpoint!
Yes! Seeing through Noah's eyes will guide us in developing solutions that genuinely cater to his needs. Now, let's discuss the materials weโll use in the workshop.
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Now, letโs talk about the materials weโll need for our workshop. What do we need to create an impactful empathy map?
Sticky notes and markers!
Correct! Weโll use sticky notes to capture insights in each quadrant of the empathy mapโSays, Thinks, Does, and Feels. How do these quadrants help us?
They help us categorize our insights.
Exactly! By categorizing insights, we can better analyze user behavior. As we gather these insights, remember to reflect on what surprised you as you work on each quadrant. Ready to prepare for our next session?
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Before we start gathering insights, we need to frame the context. What kind of questions should we brainstorm to better understand Noah's daily challenges?
We could ask about his daily routine and what he usually carries with him.
Good thinking! Questions like those will give us a clearer picture of his needs. What else can we ask about how Noah feels about carrying his art?
Maybe we could ask if he feels anxious about damaging his sketches?
Yes! Understanding his emotions will guide our insights and help us frame our 'How Might We' questions later on. Letโs wrap up by reviewing what we've prepared for.
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Letโs recap what we covered today! What are the main elements we've prepared for the workshop?
We have our assigned roles, our persona, and all the materials we need!
Exactly! And how do these elements help us conduct our empathy-mapping workshop effectively?
They ensure everyone knows what to do and help us gather relevant insights about Noah!
Well said! As we move forward, remember the importance of empathy in guiding our design solutions. Are you all ready for the workshop?
Yes!
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In preparing for the empathy-mapping workshop, students are assigned specific roles and provided with a user persona. Essential materials, including an empathy map template and sticky notes, are also prepared to facilitate gathering insights about user perspectives, which is crucial for the Design Thinking process.
The preparation stage sets the foundation for effective empathy-mapping workshops by determining team roles and gathering necessary materials. Each student is assigned a specific role to ensure a structured approach during the activity, enhancing collaboration and efficiency. The workshop will focus on a provided persona, ensuring students practice generating insights about a user's thoughts, feelings, and behaviors critically.
In short, this preparation stage is critical for setting the stage for meaningful exploration of user needs through empathy mapping, paving the way for the subsequent stages of the Design Thinking process.
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โ Team Roles: Assign one facilitator, one notetaker, one timekeeper, and one presenter.
In the preparation stage of the empathy-mapping workshop, it's essential to clearly define roles for each team member. By assigning specific responsibilitiesโfacilitator, notetaker, timekeeper, and presenterโeveryone knows what to do during the workshop. The facilitator guides the discussion, the notetaker records insights, the timekeeper ensures the group stays on schedule, and the presenter shares the group's findings with the class.
Think of this like a sports team. Each player has a specific positionโlike a quarterback, wide receiver, or defense. When everyone knows their role, the team can function smoothly and achieve its goals.
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โ Persona: Provide a 200-word profile of a user relevant to a class project (e.g., โNoah, a budding artist transporting fragile sketchesโ).
Creating a persona involves developing a detailed profile of a hypothetical user that the project aims to help. This profile includes information about the user's background, needs, and challenges. For instance, the example provided describes 'Noah,' a budding artist who needs a solution to carry fragile sketches safely. This persona helps the team empathize with a real userโs experiences and needs throughout the design thinking process.
Imagine designing a backpack for students. Instead of just thinking about general features, you create a persona of 'Emily, a high school student who carries heavy textbooks and a laptop.' This allows you to focus on specific needs, like providing extra padding or compartments for organization.
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โ Materials: Large empathy-map template divided into Says, Thinks, Does, and Feels; colored sticky notes; fine-tip markers.
Gathering materials is a vital part of preparing for the workshop. The empathy-map template is divided into four quadrants: 'Says' for direct quotes from the user, 'Thinks' for their unspoken thoughts, 'Does' for their actions, and 'Feels' for their emotions. The colored sticky notes and fine-tip markers help facilitate brainstorming and organizing ideas effectively. These materials are key for visualizing and discussing user insights.
Consider preparing for an art project. You wouldnโt just start painting; youโd gather your canvases, brushes, and paints first. In the same way, having the right materials ready helps ensure that the empathy workshop runs smoothly and that participants can focus on their ideas.
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Key Concepts
Team Roles: Clearly defined responsibilities for efficient workshop execution.
User Persona: A fictional character to represent target users and their specific needs.
Empathy Map: A tool to visualize user insights categorized into four quadrants.
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Noah, the user persona, helps identify specific needs for transporting sketches, leading to better design solutions in our workshop.
During the empathy-mapping workshop, teams will observe situations related to Noah's experiences, helping them uncover valuable user insights.
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In a team, each role must fit, / To keep us working and not to quit.
Imagine Noah, an artist with dreams, / His sketches fragile, so it seems. / With an empathy map, we gather the feels, / To design for him with thoughtful appeals.
Remember the acronym E.T.O. for preparing for a workshop: Empathy Map, Team Roles, Organized Materials.
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Review the Definitions for terms.
Term: EmpathyMapping
Definition:
A visual tool that helps teams understand a user's feelings, thoughts, and behaviors to create user-centered solutions.
Term: Persona
Definition:
A fictional character that represents a user type in a targeted demographic, used to guide product design.
Term: Team Roles
Definition:
Specific responsibilities assigned to members within a group to encourage effective collaboration and structure during tasks.