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Disaster risk communication involves the purposeful exchange of information between senders and receivers to inform and change perceptions regarding health and safety during disasters. A key component is the Source-Message-Receiver model, which highlights challenges in conveying risk information through various media. Ultimately, understanding the roles and challenges faced by each participant in this communication chain enhances disaster management efforts.
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References
39 part a.pdfClass Notes
Memorization
What we have learnt
Final Test
Revision Tests
Term: Risk Communication
Definition: A purposeful exchange of information about health, disaster, and environmental risks aimed at influencing the receivers' thoughts and behaviors.
Term: SourceMessageReceiver Model
Definition: A communication framework that describes the process where senders (information sources) communicate messages through transmitters to receivers.
Term: Noise
Definition: Any external or internal factors that disrupt the effective transmission and reception of messages in communication.
Term: Transmitters
Definition: Media or channels that convey messages from senders to receivers, including mass media and public institutions.