Practice Developing Personas And Mapping User Journeys (2) - Unit 2: User Research & Problem Definition
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Developing Personas and Mapping User Journeys

Practice - Developing Personas and Mapping User Journeys

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Learning

Practice Questions

Test your understanding with targeted questions

Question 1 Easy

What is a persona?

💡 Hint: Think about how we describe users.

Question 2 Easy

List the four parts of an empathy map.

💡 Hint: Remember the acronym S.T.D.F.

4 more questions available

Interactive Quizzes

Quick quizzes to reinforce your learning

Question 1

What is the primary purpose of creating a persona?

To create fictional characters for narratives
To summarize and humanize user research data
To perform statistical analysis on users

💡 Hint: Think about the users behind the data.

Question 2

True or False: Emotional journey curves help map users' feelings over their interaction.

True
False

💡 Hint: Consider the emotional ups and downs.

1 more question available

Challenge Problems

Push your limits with advanced challenges

Challenge 1 Hard

Create a persona for a new learning app targeting adult learners. What demographics, needs, and motivations will you focus on?

💡 Hint: Think of who the app intends to serve.

Challenge 2 Hard

Design a user journey map for a customer purchasing a product online. What touchpoints will you include and what emotions might users experience?

💡 Hint: Remember the emotional ups and downs during the process.

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